Elise Ols Marketing

Category: Branding

Brand archetypes: So you’re a Sage?

Table of contents Have you ever felt so connected to a brand that you know if something is out of character or not for them to do? Well, it might just be that their branding aligns perfectly with a brand archetype. What are brand archetypes? Brand archetypes, in the way we use them today, come […]
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Science-based marketing: Should you use emojis as a part of your marketing strategy?

So, you’re just about to post that social post, but as you’re reading through the caption, you notice something’s missing. What could you include in your captions to increase your engagement? Emojis might be the thing you’re looking for!
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