HI, I’M ELISE.

Welcome to the part of the online world where I go further into depth in anything related to media studies and digital marketing.

I have always been interested and engaged with the online world from a very young age. By the time I was 12 I was already blogging and learning to code, which lead me to create free website code and graphics templates, both standard and customised for the then popular Norwegian blogging platform Blogg.no. Even as I went through several very different stages of my life, creating content has been a constant.

Education

  • 3 years of Media and Communication with a focus on Photography and Web Design.
  • Bachelor with distinction in Media Science with the University of Bergen.
  • Masters with distinction in International Relations and Global Communications from Manchester Metropolitan University.
  • Currently studying Digital Marketing at NOROFF.

Why this Elise Ols Marketing?

After starting my marketing qualifications I realized that my previous history and experience with media studies and science has given me a unique insight into marketing. Several strategies many brands and businesses succeed with can be linked to media studies. Through my work I have also come to strongly advocate for intersectionality in whatever field one is working in. To stay true to my believes in intersectionality I decided to start Elise Ols Marketing to provide others with the value of intersectional and science based marketing.

Main topics

  • In my bachelor thesis I investigated the correlation between attitudes towards immigration and trust in mainstream news media in Norway. Using a quantitative method and multivariate regression analysis I the results showed a statistical significance between more negative attitudes with less trust in mainstream news. These results are likely impacted by the correlation between lower trust in mainstream news and higher consumptions of alternative news.
  • My master investigated current narratives within the implementation of global artificial intelligence through a qualitative thematic narrative analysis utilizing postcolonial theory and environmental justice. The thesis investigated 5 texts on the topic of global AI. The analysis revealed that the discussion of global AI implementation is majorly imbedded in a Western point of view where all will benefit from the implementation of global AI, while outright ignoring the destructive consequences it will bring non-Western nations.

%d bloggers like this: